01 · Growth & strategic partnerships
Find the next stage of growth—and the relationships to get there.
- Growth strategy and go-to-market
- Partnerships and distribution
- Business development and commercial introductions
Why LAURENCE
Three perspectives. One advantage.
LAURENCE brings together three perspectives: the operator, the advisor, and the investor. Each informs how we approach growth, partnerships, and capital.
01
The operator
We've been in the founder's seat. Building teams, forming partnerships, opening new channels, raising capital, and making the difficult decisions that come with growing a business.
02
The advisor
We've advised sophisticated investors and capital allocators, understanding how they evaluate opportunities, build relationships, and make decisions.
03
The investor
We've worked inside venture capital, connecting businesses with investment capital and understanding what each side needs.
What we do
Three practices. One conversation.
Each practice stands on its own. Most clients draw on more than one.
02 · Capital strategy
Make better capital decisions, informed by how investors actually decide.
- Capital strategy and fundraising readiness
- Investor and LP positioning for companies and funds
- Board and diligence preparation
03 · Private investments
Investing alongside the companies and partners we know best.
- Principal and direct investments
- Co-investments and SPVs
- Shared privately with existing relationships
Who we work with
A select group of clients.
LAURENCE works best where experience, judgment, and relationships can make a tangible difference.
Founders & growing companiesConsumer, retail, commerce technology, AI and emerging technologies, and adjacent sectors. Other opportunities considered selectively.
You're entering a new market, building partnerships, or preparing to raise, and you want someone who has done it.
Emerging fund managersVenture and growth managers, from Fund I onward.
You're building an enduring firm, and you want LP strategy from someone who has sat on both sides of the table: raising capital and advising the allocators who invest it.
Investors & family officesDirect investments, co-investments, and portfolio company growth.
You want an operator's read on a company, a category, or a portfolio company's next move.
How we work
Two ways to work together.
Most relationships begin with a focused challenge, and develop into ongoing partnerships.
Fixed scope
Strategic projects
Focused engagements with clear objectives and tangible deliverables.
- Go-to-market and market-entry strategy
- Partnership strategy and commercial opportunity mapping
- Capital readiness and investor or LP positioning
Monthly engagement
Ongoing advisory
An experienced partner working alongside founders, leadership teams, GPs, and investors.
- Growth and commercial strategy
- Partnerships and business development
- Capital strategy, fundraising, and board preparation
- Select board and advisor roles, by invitation
Our point of view
Growth and capital move together.
The partnerships a company builds shape how investors see it. The capital it raises shapes what it can build next. The same is true for funds: the portfolio a manager builds shapes the LPs it attracts.
We help clients make these decisions together.
About
Matthew Klein
Founder, LAURENCE Strategic Advisory
Matthew has spent his career at the intersection of operating companies, strategic partnerships, and private capital.
A serial entrepreneur, he co-founded Backbone PLM, a product-development platform serving retail and consumer brands, and led the company as CEO and later Executive Chairman through its acquisition by Bamboo Rose. He also co-founded Sweater Ventures, an investment platform designed to give individual investors access to emerging private companies.
At J.P. Morgan, Matthew served as a Vice President in the Innovation Economy group, advising family offices, ultra-high-net-worth clients, funds of funds, and institutional investors on investment management across venture, private markets, and public equities. Most recently, he was a Partner at Massive VC, where he focused on capital formation and LP relationships for the firm's second fund, alongside sourcing and evaluating investment opportunities.
He founded LAURENCE in 2026 to bring all three seats to one table.